Clenipedia

Clenipedia is Unilever's digital content platform, bringing together household brands such as Skip, Cif, Comfort, Surf, Sun and Domestos. I was responsible for the art direction of the account, developing creative concepts and visual content for social media that transformed practical cleaning advice into engaging and accessible storytelling. Throughout the project, I worked closely with the creative team to ensure a consistent visual identity across all deliverables, while also collaborating on the editing process.

Art Direction: Me
Photography: Francisco Santos
Production: Soraia Martins
Editing: Francisco Santos & Me
Social Media Management: Diogo Serra
Strategy: Diogo Serra